How Common is the Common Application Essay?

In this podcast, Art Baird and Jill Yoshikawa, our company’s educational experts, generously share their 10-years of experience to help students write competitive college admissions essays within the context of the Common Application.  They define an effective outline for drafting this complex autobiography. For more helpful information, please also read: Storytelling Season is Around the…

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College: Path to Adulthood?

“We treat our kids like adults when they’re children, and we infantilize them when they’re 18 years old.”  –Jean Twenge (The Atlantic, July/August 2011) We routinely hear parents share concerns as their grown children are preparing to leave for college that laundry and food and budgeting–basics of managing life–won’t be done, nor learned.  (Rarely, do…

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Student Debt = Future Income Spent Today

Know the terms (i.e. repayment, interest rates) and possible consequences of taking student loans for college–essentially bringing future income into the present. (FYI: colleges are not obligated to disclose the terms of the loan BEFORE accepting them as part of a student aid package.  Students MUST ASK.  Also, students are not forced to accept student…

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When a Letter of Recommendation Isn’t Just a Letter of Recommendation

Now, that school’s back in session (or about to be back in session), and the excitement of choosing colleges for application can be wearing thin (given that everyone who discovers or knows you’re a senior is asking where you’re applying), so what’s next?  Well, parents, since about July have been asking us about letters of…

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“Why Do You Want to Go To College?” Has New Meaning

“How do employers look at college names?”  is a typical question parents ask us, when trying to narrow their senior’s choices for application.   Two meanings emerge from this question: What’s the value of a college degree? How, if at all, is value different for different colleges? The value in college question will be answered differently…

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Guilt? I Didn’t See that On My College Bill

Without understanding the value of a college degree, students can sense, what they often term, “guilt.”  They may not confidently understand why their families, and increasingly themselves (in the form of student loans), are paying the thousands of dollars (and rising each year) that a college degree costs. Listen to the following podcast, featuring Julie…

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